The Horizon Interactive Awards were recently announced, and I’m delighted that three pro bono and freelance projects won Gold or Silver honors this year. Here’s more about my winning entries.
#GuamRays Shoot a Selfie in Shades Photo Contest
The Placemaking Group created this photo contest for the Guam Visitors Bureau as a way to engage fans of this beautiful travel destination. Folks who posted a sunglasses selfie using the hashtag #GuamRays to Instagram, Twitter or through the Woobox app were be entered to win a cool pair of Ray-Ban® Aviator Flash Lenses, offered by the Visitors Bureau. Guam’s primary social media accounts got a collective boost in followers from the #GuamRays contest.
Client Name: The Placemaking Group / Guam Visitors Bureau
AXIS Dance Company Home Season promotional BART poster
Most years, I design a series of promotional pieces for AXIS Dance Company’s Home Season as a pro bono volunteer, and this year I had the pleasure of creating a BART poster to inform the Bay Area about their 2015 Home Season, “Onward,” at Oakland’s Malonga Casquelourd Center for the Arts, including work by Joe Goode, Alex Ketley, Bobbi Jene Smith, and Sonya Delwaide.
Client Name: AXIS Dance Company
Board of Directors Membership Guide
The AXIS Dance Company Board of Directors is currently accepting applications for a cohort of new members, and it was time to refresh our recruiting materials. We decided to replace a lengthy booklet with volumes of content that could already be found on the organization’s website with a concise marketing piece with basic facts about AXIS’s global and local impact as well as the requirements of Board membership presented in bullet points for easy reading. The finished product is a 5×7 folded piece on card stock, that also can be downloaded as a PDF.
Client Name: AXIS Dance Company
FOR IMMEDIATE RELEASE
Deirdre Spencer Design recognized for prestigious interactive media awards
Deirdre Spencer Design Wins at the 14th Annual Horizon Interactive Awards Competition
Indianapolis, IN USA – April 1, 2016 – The Horizon Interactive Awards, a leading international interactive media awards competition, has announced the 2015 award winners to highlight this year’s “best of the best” in interactive media production.
The Guam Rays Shoot A Selfie in Shades photo contest created for The Placemaking Group’s client, the Guam Visitors Bureau, was recognized for its excellence with a Gold award (Websites – Social Media), while a Home Season promotional BART poster and a Board of Directors Membership Guide created as pro bono projects for AXIS Dance Company won a Gold (Print – Advertisement / Promotional) and Silver (Print – Brochure), respectively.
Since building her first corporate website in 1996 for Manex Visual Effects, the Oscar-winning visual effects company behind The Matrix trilogy, Deirdre Spencer’s design work has won numerous awards, including over a dozen Horizon Interactive Awards since 2005.
The 14th annual, international competition saw over 1100 entries from 21 countries around world including: Australia, Austria, Brazil, Belgium, Canada, China, Germany, Hong Kong, India, Martinique, Malaysia, New Zealand, Portugal, Russia, Serbia, Spain, South Korea, Sweden, Taiwan, Turkey, and the United Kingdom.
An international panel of judges, consisting of industry professionals with diverse backgrounds evaluated categories ranging from online advertising to mobile applications. The 2015 winning entries showcase the industry’s best interactive media solutions including web sites, mobile applications, print media, interactive displays, public exhibits, online advertising, video, email and more.
“The 2015 competition raised the bar for immersive, interactive experiences both online and offline,” Said, Mike Sauce- Founder of the Horizon Interactive Awards. “This year’s competition again saw an emphasis on full screen, immersive user experiences coupled with fully responsive frameworks to allow consistency from desktop to tablet to mobile phones. Brands are finding new ways to connect with customers through multi-channel marketing while providing consistent messages. The stand-outs this year found a way to integrate the online interactive world with real-life scenarios and other offline traditional media. This highlights the power of digital communication and reflects that technology is a part of our lives at just about every turn. We continue to showcase digital media projects which strive for the best blend between top-notch creative imagery with clear, concise content, and well though out user experiences.”
The Horizon Interactive Awards holds the competition each year with the winners being announced the following April. For more information visit the Horizon Interactive Awards online: www.horizoninteractiveawards.com.
About the Horizon Interactive Awards
In its 14th year, the Horizon Interactive Awards was created to recognize excellence in interactive media production worldwide. Since 2001, the competition has received tens of thousands of entries from many countries around the world and nearly all 50 US States. Each year, those entries are narrowed down to the “best of the best” to be recognized and promoted on and international stage for their excellence. The judging process involves a blend of the Horizon Interactive Awards advisory panel, an end user panel and an international panel of volunteer judges consisting of industry professionals. Winning entries have been dubbed the “best of the best” in the interactive media industry. For more information, visit www.horizoninteractiveawards.com.
FOR PRESS INFORMATION, CONTACT
Founder and President
Horizon Interactive Awards